Master's Degree in History, Marketing and Event Organization
The Level II Master's Degree in History, Marketing and Event Organization for the Performing and Performing Arts is an interdisciplinary course and provides solid fundamentals of the history of the major performing arts and also dwelling on the “Minor Arts” (minor not in importance but in diffusion and included in the following course as illusionism, clowning, juggling, mime, puppet theater, stand-up comedy, ventriloquism and wrestling) supported by an equally solid foundation in general and specific marketing for events and entertainment and expanded to the ability to actively contribute to the organization of shows and events.
Modules and content
Upon completion of the Level II Master's Degree Course in History, Marketing and Event Organization for the Performing and Performing Arts, the student will have developed specific skills in the history of the various performing arts and will have at his or her disposal the specific technical tools to work in the field of entertainment for the promotion and marketing of events and their organization and implementation.
Employment outlets
The Level II Master's Degree Course in History, Marketing and Event Organization for the Performing and Performing Arts offers several employment opportunities in the world of work in a variety of fields. Below is a list of some of the possible employment outlets:
- Performing Arts Marketing Manager
- Author specializing in the Performing Arts
- Performing Arts and Events Organizer
Admission requirements, testing and final exams
Applicants possessing a High School Diploma and a Bachelor's Degree or a Master's Degree, Master's Degree, or Old College Degree are eligible for enrollment. In the absence of the required qualifications, admission on dossier is possible, based on an evaluation of the qualifications obtained and the experience acquired, as well as the skills developed within the framework of professional activity.
Lectures will be delivered at the discretion of the Lecturer through term papers, commentaries, specialized manuals, handouts or lectures via live streaming platform. Evaluation is expressed in thirtieths.
The final examination consists of a Thesis of at least 30 pages on one of the topics covered during the Master's program.
Exams
SECS-P/08 - Marketing - 6 ECTS
SECS-P/10 - Marketing and Advertising of Events - 7 ECTS
L-ART/05 - History of Contemporary Dance - 6 ECTS
L-ART/07 - History of Contemporary Music - 6 ECTS
L-ART/05 - History of Contemporary Theater - 6 ECTS
L-ART/06 - Cinema, Photography & Television - 6 ECTS
L-ART/05 - History of Minor Performing Arts - 5 ECTS
SECS-P/10 - Principles of Event Organization - 6 ECTS
SECS-P/10 - Event Organization and Human Resource Management - 4 ECTS
SECS-P/10 - Leadership and Communication in Event Organization Management - 4 ECTS
Final Thesis - 4 ECTS
DURATION AND STRUCTURE OF THE MASTER'S DEGREE II LEVEL
Duration: Annual - 1500 hours
Enrollment: Always open throughout the year
Credits: 60 ECTS
Mode: Online
Price
CHF/EUR 2,000.00
